Ahrefs can boost marketing/ SEO North York efforts in a lot of ways, some of which may still remain lesser known to people who are new to Ahrefs like:
Finding out easier content opportunities just by scanning the competitor’s high traffic posts
Ahrefs Site Explorer will allow you to find out easily from a competitor’s top traffic pages. It will also allow you to see which of the posts would be easy to overtake (easier content). For this you have to be on the lookout for pages with loads of traffic, but with simultaneous little to no domains being referred.
See how competitors are getting backlinks
Site Explorer > enter the competitor’s site > Backlinks
This will allow you to see how your competition is getting links so that you can also replicate the strategies they are putting into use to build links on your site.
New link options on the autopilot
Everyone wants to get new backlink options automatically per day and for this Ahref is there as well. You can find new branded mentions easily with this, especially if people write it mention your brand, but forget to link back to your site. To use this, just go:
Alerts > mention(s) > add alert > brand term(s)
Find keywords which have low competition
Content Explorer will let you find the really low competition topics which also have the potential for high search traffic. For this, you just have to follow:
Content Explorer > put any topic > filter the results
Search critical SEO North York stuff which is affecting your website negatively
Ahrefs Site Audit will allow a live crawl which will then find out the issues affecting your site. Just follow:
Site Audit > add new project > enter the details > create the project
You can also see every issue found on your website under the code:
Overview > the actual issues.
Find the best guest blogging opportunities
Content Explorer’s gigantic database of 918 million and counting pages will help you find relevant sites which haven’t linked to you. Then you can reach out to them to strike up a guest post-talk. Just:
Content explorer > then enter a topic > go one article per domain > highlight the unlinked mentions
Track your rank
Ahrefs Rank Tracker allows you to add in a list of keywords which you want to use to rank for. Then you can track the daily or weekly rankings for your website for any location as Rank Tracker supports and works in 170 nations.
Find the gaps in content strategy
Ahrefs’ Content Gap tool will allow you to look for the keywords that the biggest competitors rank for but you don’t. Here’s how to use it:
Site Explorer > enter your website > Content gap
Fix your broken backlinks
Backlinks and broken pages are easy to fix, but first, you need to find them. Just go:
Site Explorer > enter your website > Best by links > add 404 filter
Find competitors’ broken pages so to get major link opportunities
Link rot is a plague and it affects everyone. It’s bad for you but it’s worse for
your competitors if you can take advantage of it as there are loads of link building opportunities there. Just go:
Site Explorer > enter the competitor’s site > Best by links > add a 404 filter > sort by RDs
All these will help keep your website on top of the game and let you rank easily with SEO north york.